16 tips for effective Science Communication
May 17, 2017

Increasingly, scientists are stepping out of their laboratories to discuss their research and findings with the public. Research topics...

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Why journalists observe behaviour during media interviews?
May 09, 2017

Everyone likes to think their individual personality is unique, but science has proven we may not be so different...

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Why miners need media training? Drill results are not news.
May 02, 2017

Outside of a few industry publications or paying exuberant amounts for media coverage, mineral explorers and miners have a...

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4 simple tips for science communication
Apr 18, 2017

Scientists and researchers are a treasure cove of information that, if communicated well, can change perceptions, inform the public...

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Media trainers for STEM professionals need good science communication skills
Apr 10, 2017

Tomorrow I will be giving a six-hour boot camp to some federal government scientists and engineers. The session begins...

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Canada’s road to resource development
Apr 03, 2017

Aboriginal empowerment and Canada’s resource sector have been on a collision course for three decades, but with a reset...

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Natural Resources + Clean Tech = A marriage made in heaven
Mar 27, 2017

It seems like we hear more about clean tech every day. And I am happy PR Associates has been...

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Mining and technology companies joint ventures coming soon
Mar 21, 2017

The resource sector has tended towards insular behaviour. When dealing with fluctuating metal prices, increasingly low-grade ore and rising...

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Do scientists understand the general public?
Mar 07, 2017

The American Academy of Arts and Sciences organized four workshops for experts from the scientific community and representatives of...

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