Cultural factors that influence trust in science

Posted on Feb 14, 2017

Understanding your audience is the key to all successful presentations. For scientists and engineers making presentations to aboriginal audiences, it is critical to understand and be responsive to some key cultural factors.  Below are some important things to keep in mind. aboriginal audiences

Traditional Aboriginal Culture                   vs. Mainstream culture
Cooperative Competitive
Group/ community emphasis Freedom, progress and efficiency
Large role for the extended family Individualism
Modesty Sexy
Patience/passive/introvert Get ahead/alpha/extrovert
Non-materialistic Material comfort
Respect for age Culture of youth
Spirituality External conformity
Harmony with nature Conquest of nature


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