NEWS & INSIGHT

Media Training: A myth or must?
Oct 10, 2017

“Public sentiment is everything. With public sentiment, nothing can fail; without it, nothing can succeed” – Abraham Lincoln A...

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Importance of Science Communication
Oct 02, 2017

“Good science writing must explain, but also elucidate by showing interconnectedness and enchant by transcending the sum of the...

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What powers British Columbia?
Sep 25, 2017

I recently drove from Vancouver to Tumbler Ridge to attend the Northeast British Columbia Coal and Energy Conference. I...

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Corporate Social Responsibility: it’s about building trust, not just the bottom line.
Sep 18, 2017

Corporate social responsibility is a standard practice followed by many companies across the globe. Activities or initiatives under this...

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PR Associates names Megan Helmer its new President
Sep 11, 2017

Vancouver, September 11, 2017: PR Associates (National) Communications Ltd., a national communications and training firm, announced today that it has...

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A new beginning for PR Associates
Sep 08, 2017

It’s not difficult to pass the baton when able hands are there to accept it. I think every successful...

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Absolutes in Public Relations
Sep 07, 2017

“If having kids has taught me anything, it’s that science is actually pretty easy. Atoms and molecules obey scientific...

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How to communicate science on social media
Aug 09, 2017

In the world of smartphones, tablets, and technology on the move, social media has become the source of information...

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How does the public perceive and interpret your science?
Jul 31, 2017

In 1996, a booked called Misunderstanding Science: The public reconstruction of science and technology was published. It’s a cryptic...

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