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New ideas at the intersection of brand strategy, digital design, and science communications.
Latest Insights
July 2021: PR Associates News
Despite high temperatures, our team is bringing the cool factor. As restrictions have eased up a bit more, our PR Associates team can finally meet in person after fourteen long months! Like many of you, we have had new team members join and have only met virtually –...
Effective Social and Digital Media Strategies
The modern era of social media and subsequent democratization of content has had a major impact on how scientists...
2021: Onwards and Upwards
For the last 20 years, Robert has specialized in strategic communication and public relations, focusing his passion...
Client Profile: Karimah Es Sabar, Chief Executive Officer & Partner, Quark Venture LP
Our president, Robert Simpson sat down with Karimah Es Sabar to talk about how she became a leader in the life science...
Science Needs Public Relations
For the last 20 years, Robert has specialized in strategic communication and science public relations, focusing his...
Client Profile: Progenics Cordblood Cryobank
Progenics came to PR Associates to reach a broader Canadian audience to educate expectant parents and medical...
Top 5 Digital Marketing Pivots for 2021
2020’s global pandemic has given way for businesses to rethink its strategy and pivot where necessary as traditional...
From the President’s Desk: Will public trust in scientists decline in wake of Covid-19?
For the last 20 years, Robert has specialized in strategic communication and public relations, focusing his passion...
Client Profile: Fay Ajomandi, CEO mimik Technology Inc. and Edge Computing Woman of the Year
In the Technology sector, the name Fay Ajomandi is synonymous with leadership and success. She's been named by San...
Video conferencing tips for building your credibility
For the last 20 years, Robert has specialized in strategic communication and public relations, focusing his passion...
From the President’s Desk: How I’m staying emotionally connected while being socially distanced
For the last 20 years, Robert has specialized in strategic communication and public relations, focusing his passion...
Company News
Goodbye 2020, Hello 2021
2020 is coming to a close and what a year it was. At PR Associates we’ve seen epic growth in the last half of the...
From the President’s Desk: How I’m staying emotionally connected while being socially distanced
For the last 20 years, Robert has specialized in strategic communication and public relations, focusing his passion...
PR Associates’ Growth Continues
It's been a busy few months at PR Associates. Our team is growing. We've rebranded, launched a new website, added two...
Robert Simpson, President and CEO of PR Associates accepted into Forbes Agency Council
Ottawa, Ontario, September 14, 2020—Robert Simpson, the President and CEO of PR Associates and the Canadian Centre for...
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