Making science accessible
PR Associates is a leader in helping STEM professionals develop technical information into something easily understood by non-technical audiences, whether that be Indigenous and non-Indigenous community members, government policy advisors, regulatory officers or any other stakeholder.
We call this Science of Communication™. It is the approach we adopt to breaking down complex, technical data into simple and easy-to-follow information and it positively impacts a project’s success.
We offer several workshops that target those specific skills that STEM professionals need to help advance their projects and we create strategic communication plans and tools to facilitate successful communication with non-science audiences.
Learning to speak the same language: Presentation skills to build trust within First Nation communities
We call this approach to breaking down complex, technical data into simple and easy-to-follow information the Science of Communication™. It improves project success by making technical information easier for non-technical users to understand. This is a way for different parties to learn how to speak the same language.
PR Associates has worked with more than 2,000 engineers and scientists to effectively communicate complex concepts to non-science audiences to get approval for $20.5 billion of new project investment in Canada.
We offer several workshops that can target the specific skills that scientists and engineers need to help advance their projects and we create strategic communication plans and tools to facilitate successful communication with non-technical audiences.