NEWS & INSIGHT

How to communicate science on social media

Aug 09, 2017

In the world of smartphones, tablets, and technology on the move, social media has become the source of information for a variety of topics. Scientists are increasingly using this platform to connect with other researchers to discuss their findings...

How does the public perceive and interpret your science?

Jul 31, 2017

In 1996, a booked called Misunderstanding Science: The public reconstruction of science and technology was published. It’s a cryptic title for a book themed around how it is actually...

Is BC poised to become the next digital technology supercluster?

Jul 24, 2017

It is a known fact that BC’s technology sector has been booming for the past few years and has been instrumental in attracting other industries to the province. But,...

Megan Helmer: ‘Has it really been six years?’

Jul 17, 2017

Last week, LinkedIn notified me it was my anniversary with PR Associates, so I took a bit of time to reflect on the last six years. I started at...

Global healthcare spend will reach $8.7 trillion by 2020

Jul 10, 2017

As per Deloitte’s 2017 Global Life Sciences Outlook report, global healthcare spend will reach $8.7 trillion by 2020. This demand will rise from factors like the increase in aging...

Rise in clean energy to drive demand for Canadian metals and minerals

Jul 04, 2017

As per the latest report on Mining for Clean Energy 2017 by Clean Energy Canada, solar PV capacity will increase more than 17-fold between 2015 and 2050. This is...

Building trust while building your project

Jun 26, 2017

A recent Insights West Poll ranked how Canadians feel about a variety of professions. Nurses are the most respected with 92 percent of respondents feeling very or somewhat positive...

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